Representation consists of many part:
-Gender
-Age
-Ethnicity
-Place
These variety of different representation that you analysed last year for TV drama.
"In a world ordered by sexual imbalance pleasure in looking has been split between active/male and passive female. The determining male gaze project its fantasy onto the female figure which is styled accordingly".
The image of an artist (s) in a music video will have been carefully planned; from the choice of clothes and style of hair to the situation or 'narrative' that the artist is placed within.
Laura Mulvey talks about the 'male gaze' in 1975. She believes that in film audiences have to view characters from the perspective of a heterosexual male.
Mulvey also discusses the idea that women are 'dismembered' in all forms of media- that there is a focus, not on women as a whole, but a focus on parts of their body(i.e their body is dismembered). she argues that this is responsible for some women's focus and obsession with specific parts of their bodies.
Mulvey argues that the only way to annihilate the patriarchal Hollywood system is to radically challenge and re-shape the filmic strategies of classical Hollywood with alternative feminist methods.
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