Monday, 14 December 2015

47. Give summary of class discussion around importance and function ofdigipaks to music industry

What are digipaks?
They are CD album covers which are used to promote the artist's music to their listeners.

What do they look like?
Usually in the form of a rectangle folded in half with a hard cardboard surface, with a plastic sleeve covering the actual paper.
The front of the digipak is the main representation of the artist themselves or their genre. In a lot of cases, the artists' face will be on the cover so that it can attract their audience more easily in shops. 

What is found on the digipak?
Firstly the album name will be found on there, this will be in bold as it represents all the songs in a whole.
Secondly the artists name will be found- most likely the second largest font on the digipak, the same reason as the image of their face applies to this.
On the other side of the digipak is usually where the artists' songs are listed in order of the how it appears on the actual CD when played.
Next is the information about where you can download the music such as iTunes, which will be followed by logos affiliated with the album.
Other things found on there are: bar code( to scan the album), the information of producer and companies, other information may be ways to stay in contact with the artists such as their social media pages

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